Louis Vuitton: Icons of Fashion - James Alison

The Louis Vuitton label was founded by Vuitton in 1854 in Paris. In 1858, Vuitton introduced his flat-topped trunks with Trianon canvas, making them lightweight and airtight. Louis Vuitton’s graphic symbols, including quatrefoils and flowers (as well as the LV monogram), were based on the trend of using Japanese Mon designs in the late Victorian era. The company is still known for its signature monogram bags today. Louis Vuitton has evolved into one of the world’s most celebrated fashion houses – synonymous with classic design, elegance, luxury and quality. Louis Vuitton - beloved by the great, the good and the uber glamorous – boasts an instantly recognisable signature style all of its own. This book, beautifully illustrated with images of some of the world’s iconic fashion items, charts the story of Louis Vuitton’s origins and how the brand became the influential, innovative haute-couture power house it is today.